Who said jeans should be reserved for colder weather? This summer, we’re all about the lighter denim options.
White jeans, acid washes, cropped styles and rip detailing, our summer jeans aren’t holding back. We’ve caught up with Calla on our jeans buying team for some expert styling tips for the season ahead…
What trends are we seeing for jeans in spring/summer?
Ripped and destroyed denim with a big focus on blow-outs (where the whole knee of the jean is ripped wide open!) Wider fits like our Taper and Original jeans are gaining momentum on the street, so we’re excited to offer these for the hotter weather.
What are the inspirations behind our main lines?
Our main inspirations actually come from blogs and social media influencers as well as London street style. We also take elements from the catwalk with our own Topman twist.
How do you think Topman jeans should be styled?
I think our jeans should be the statement of the outfit, so wear muted down tops to let the jeans do their thing. Oh, and always wear socks with wider fits!
Were any of the jeans more complicated to design?
In the words of Leon our denim designer, “Haha, DEFINITELY! Trying to create an authentic and real looking wash with modern fabrics that contain stretch is always a challenge, but we feel we’ve done a great job with it this season”
If a guy could only own three pairs of jeans this summer, which should these be?
Organic cotton stretch skinny – our new sustainable range that will be launching later in the season. They’re 100% organic and use wash processes that limit the impact on the environment. Keep your eyes peeled!
A stretch skinny blow out – definitely the hottest look of the summer!
Original fit – for a 90’s nostalgic take on denim.
How often should we be washing our jeans to maintain great quality?
Generally, jeans should be washed as little as possible to maintain the look, however, we have a new stay-black jean coming through in skinny and spray on fits which you can wash as many times as you need without them fading!
What’s your vibe on double denim?
DO IT. If you want to wear it, wear it! Confidence is key.
What’s the most versatile pair of jeans we have and why?
Black stretch skinny jeans are great – smart enough for work, and easy enough to wear for after work drinks.