Culture, Fitness

12 Things You Didn’t Know About The Big Game

It’s the Sunday we’ve all been waiting for. Kansas City or San Francisco – who’s it gonna be? While we know a lot, we don’t know that but we’ve rounded up some of the best “who’d-have-thought” facts about America’s biggest day in sports. Scroll all the way down for what to wear on, and after, the big day. 


The Food:

What is Super Sunday without some incredible snacks. Nothing, that’s what. Whether it’s stress-eating, comfort-eating, or just because the food just tastes so darn good. This is what we’re eating on the big day.

  1. 8 MILLION pounds of guacamole is consumed on this day (that’s nearly half of what the TOPMAN office has on toast each day). The world’s most delicious dip is accompanied by its favourite vehicle: the humble chip, of which 14,500 tonnes are eaten
  2. 1.3 Billion-With-a-B chicken wings are consumed. If that’s not your thing, cauli-wings are fast becoming a favourite veggie alternative and buffalo-flavoured recipes are a-plenty.
  3. It’s a super thirsty day: We’ll drink 325.5 million gallons of beer. That’s 2000x the volume of an Olympic-sized swimming pool.

The History:

A worldwide event it hasn’t always been. Starting from humble (ish) beginnings, you wouldn’t recognise it at its conception…

  1. It’s older than the Tour de France: The first ever event was in 1967 but the original “bowl” game was in 1902: The Rose Bowl Game in Pasadena, California. The first Tour de France was in 1903.
  2. Why it’s Super Sunday: The game is played on Sundays because the opening weekend of the season is held immediately after Labor Day in September. The date of the game is exactly five months after the Labor Day of the year before.
  3. The average cost of a 30-second commercial during the first event was $37,500.
football vintage photo

The Game:

  1. The players need to be warm. Ish. The NFL has a policy against games being held in stadiums in climates that are less than 50° Farenheit (10°C) unless it’s enclosed. Good for fans, too.
  2. Why it’s not so easy to know which number we’re on: The events are measured in Roman numerals, instead of years, because the season runs over two calendar years.
  3. It’s, unsurprisingly, equipment-heavy: 700,000 balls are used in one NFL season. 72 of those for The Big Game alone.

The Ads:

If you’re not in it for the game, you might be in it for the ads. Considered the most prime of the prime-time spots, the ads have become just as hotly-anticipated as the game itself.

  1. If you want to be seen, it costs bick bucks: The average cost of a 30-second slot for an ad in 2020 during the game is $4.5 million. An increase of three-percent on 2019. For context, the next most expensive slot is the Academy Awards for $1.92 million.
  2. They’re known to be progressive: Coca-Cola’s 2014 ad ‘It’s Beautiful’ was the first to feature a same-sex couple.
  3. Reputation matters: The brand considered to have shown the best ads time and again is Budweiser, followed by Bud Light, Pepsi-Cola, and Doritos.

Both teams rep red and a mix of cream, gold and white. Shop the game-day edit below.






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Hey you! Fancy a bit of new?

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