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Established in 1949, Onitsuka Tiger’s founder, Kihachiro Onitsuka, was committed to promoting youth health. He went on to pioneer performance footwear worn by legendary athletes in many Olympic Games. Today Onitsuka Tiger blends contemporary and vintage sports styles with fresh colours and fabrics. The designs are brought to life by a fascinating story. This season’s collection of effortlessly cool, beautifully-crafted footwear is inspired by progressive Japan.

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